Billion Auto Group Official Blog
Chrysler takes up sponsorship of Sesame Street in new campaign
By Product Expert | Posted in Chrysler Pacifica on Monday, July 24th, 2017 at 9:21 pm
Chrysler Muppets Pacifica commercial
There is hardly a person in the world that would disagree about the impact “Sesame Street” has had on their lives or their children’s lives. Our manufacturing partner, Chrysler, has recognized that impact and is doing its part to support the long-running show. A group of the show’s most popular characters will appear in the all-new 2017 Chrysler Pacifica, further driving home the mutually beneficial relationship. The automaker is producing co-branded media on several platforms, including online digital videos.
READ MORE: 2017 Chrysler Pacifica tops customer satisfaction list
“‘Sesame Street’ has a powerful connection with families and this partnership allows the Chrysler brand to support their work around the world,” Tim Kuniskis, Head of Passenger Car Brands – Dodge, SRT, Chrysler and FIAT, FCA – North America said in press release. “As a trusted family brand, we were looking for a like-minded partner who possessed a thoughtful and engaging approach. With our all-new Chrysler Pacifica minivan, we wanted to help educate parents about its unprecedented 115 safety, security and technology innovations – and who better than ‘Sesame Street,’ which has been reaching and educating families for almost 50 years.”
If you’re curious how Chrysler, Grover, Cookie Monster and Big Bird are going to work together, go and take a look at the videos. Enjoy yourself.
